3D urban modelling and AR in real estate applications

3D urban modelling can today be combined with a number of various other computing fields so that its application to real world scenarios is even more enhanced. One of these fields is augmented reality and one application where the combination of these two seems to be making an increasing contribution is real estate design and construction.

By combining 3D models of buildings in AR the ability to improve building and construction productivities can be potentially offered, often via digitalized spatial information database, automated design technologies and construction management processes. Solutions produced using this way can visibly help real estate developers to obtain the best design solution, use the most efficient construction and production method available and even adopt the most advanced information technology solutions in order to improve factors such as (to name but a few) the development potential, profitability, quality, development cost, time and risk factors of the buildings that are going to be constructed.

As an example of all this I have included a Youtube link (here) for a Hong Kong-based company that makes use of 3D urban modelling and AR in a real estate design scenario, called i-Tecton (http://www.i-tecton.com). The results, as can be seen on the short video, are nothing short of impressive and I expect that many other companies in this market will start utilizing similar technologies for the purposes described above...